What does this have to do with client service? In a tweet a week or two ago, Todd Defren stated that SHIFT Communications employees are being encouraged to vote before they come into work on election day. If they have to stand in line for 8 hours and don't make into the office, then so be it. Some things are more important. (I hope I've characterized this correctly).
Great client service can only come from satisfied employees, and part of keeping employees satisfied at the workplace is recognizing from time to time that life can be bigger than one's job. I've owned my own firm and have worked for others. The toughest part about working for others is having to live with their priorities. It's why identifying priorities is the first thing I look for when evaluating a company and its leadership.
Since election day isn't a national holiday (which I believe once every four years it should be), Todd is offering his people the next best thing. I believe his employees and clients are the big winners for it. With only 56 days to go before the culmination of the longest and most expensive presidential campaign in US history, consider offering your employees a similar consideration on this very important election day.
If Todd were running for office himself, he could easily claim that he made it easier for SHIFT workers to vote in presidential elections. Not bad.